The following toolkits, available for download below, have been produced to help member unions who are new to commercializing their rights and developing content. The documents are particularly useful for unions with part-time or volunteer commercial and media teams, or who are in the process of recruiting and establishing teams.

Content Toolkit - World Rugby's Content Toolkit provides unions with best practices and tools to enhance their digital and social media presence and strategy. This comprehensive resource covers areas such as digital content strategy, social media engagement, multimedia production and tips to help unions effectively tell their stories, engage with fans, and amplify their reach across various platforms.

Commercial Toolkit - World Rugby's Commercial Toolkit offers unions strategic insights and best practices to maximise revenue opportunities and build strong commercial partnerships. The toolkit covers core areas like sponsorship and partnerships, digital content, sources of funding and provides actionable steps to help unions develop robust commercial strategies and enhance their financial sustainability.