Every picture tells a story and snappers are on the button with unforgettable images at any major sporting event, and that was no different at the HSBC Wellington Sevens this weekend.
Everyone will have their own special memory from among the 45 matches played at the Westpac Stadium with fans turning out to witness the hosts New Zealand claim a third successive home sevens title, and fifth in six years, after beating South Africa in the final.
Here are just a few of the moments from the competition that are sure to live long in the memory of those who witnessed the sporting extravaganza.
WILL THE REAL TITCH PLEASE STAND UP? Sir Gordon Tietjens was all smiles after his side came from 21-7 behind to beat series leaders South Africa 24-21 thanks to Joe Webber's match-winning try.
SPOOKY ALL BLACKS: There was plenty of fancy dress on display as always at the Westpac, but perhaps some of the best was by two familiar names Cory Jane and Julian Savea, who was watching his brother lift the title.
CLOUDS LOOM LARGE: It was a spectacular tournament, played under some spectacular skies as the Westpac Stadium.
SBW DEBUTS: There was plenty of talk surround Sonny Bill Williams' debut in Wellington, and it seems as though he now has the sevens bug!
MATCH-WINNER WEBBER: Joe Webber was in tears after his try snatched victory for the All Blacks Sevens with the last play of the match having trailed 21-7.
HAKA TIME: It's been a while since we've seen a haka, but what better place to see a first for this season in front of their home fans.
SEVENS SELFIE: One of the beautiful things in sevens is how the players do laps of the pitch and embrace the crowd, taking photos and signing autographs. A selfie with SBW is one of those you're likely to frame.
